Media and public relations

Media and public relations

It’s more than press releases.

Public and media relations aren’t just for large, enterprise companies. PR and media relations strategies, carried out at minimal cost, should be an integral part of any marketing plan for small businesses. As opposed to advertising, PR and media relations focus on garnering free publicity and media attention for your organization.

What are public and media relations? PR is the relationship that an organization has with the public at large, affected by news articles, publications distributed by the organization, and the group’s online presence. Media relations describe the relationship between an organization and the press. This relationship is fostered in many ways, and often yields the publishing of press releases and news articles.

PR and media relations are complex fields within the greater world of marketing. Developing effective and consistent PR and media relations strategies means cultivating relationships with news outlets, editors, and reporters, crafting clear, brand-oriented press releases, thinking up and executing newsworthy events and guerilla marketing campaigns, connecting with bloggers, social media personalities, and web admins, and maintaining a consistent, thoughtful message across all your digital platforms.

That’s where we come in. We’ve worked with diverse clients, from small startups to large non-profit organizations, from local annual events to quickly growing regional brands, to connect them with the press and with the larger public. We find opportunities to get attention for your organization and then leverage these opportunities to get the most publicity possible.

Let’s put your business in the media spotlight

D-I-Y PR

Learn how to apply advanced media relations tactics to grow your business. Maine Creative offers a comprehensive course in do-it-yourself public and media relations for small business owners and organization managers.

$189 SINGLE FEE

Get the full guide to understanding and developing your public and media relations. Receive a list of media contacts and media outreach best practices for your local market. You’ll also be added to our monthly email newsletter with research and resources to keep learning.

$80 / MONTH

Get the full guide to understanding and developing your public and media relations, plus we’ll offer one-on-one training to cover the basics. Receive a list of media contacts and media outreach best practices for your local and state markets. Get one monthly strategy session and one press release sample written by us. And you’ll be added to our monthly email newsletter with research and resources to keep learning.

$210 / MONTH

Get the full guide to understanding and developing your public and media relations, plus all the in-person training you need to get going. Receive a comprehensive list of media contacts and media outreach best practices for all the markets you operate in. Get regular strategy sessions and one monthly PR campaign created and distributed by us. And you’ll be added to our monthly email newsletter with research and resources to keep learning.

TRUSTED BY

[logo_carousel_slider]

We’re here to help
your business grow

with design thinking, digital savvy, and plenty of caffeine.

2017-05-30T05:21:13+00:00